In the smartphone market, we have seen many times that innovation does not always come from a single company, but comes unexpectedly, sometimes by tech giants, while others by unknown brands.
Similarly, not all innovations always come from the same countries. Sometimes innovations come from US companies, while at other times the news coming from South Korea.
However, come from where innovations reach a steady until recently is that Chinese companies would end up copying all these developments. However, the market is changing, and China could be the next country to which we should pay attention.
The next innovation in smartphones will come from China, Rick Osterloh little word
Rick Osterloh is not a person who could be classified as someone common. This is the COO and president of Motorola Mobility. Mr. Osterloh has been present at the Mobile World Congress , and has attended a few questions from the public with some pretty interesting answers.
According to Rick account will be few brands in the future will with large Chinese manufacturers. In recent years we have seen how some of the brands that are most talked about are of Chinese origin, as Xiaomi, Huawei or Lenovo, a company that currently owns Motorola.
Rick says that the key to the future success of Chinese companies are not only due to the price war that these companies are doing, but gradually becoming companies are also increasingly betting on innovation.
Of course, we can not disregard the words of Rick in vain, and it is from his own company we are already seeing as they are forming a large structure to compete in the smartphone market. This morning without going any further, we present an interesting interview with Juan Carlos de la Vela, head of Motorola.
In this interview we were told that on one hand would focus Vibe Lenovo brand in delivering quality / price, while Motorola remain firm for more innovative products.
Some examples showing us that in China really know how to innovate
Do you really Chinese are able to innovate in a market that is increasingly competitive? At first we were reluctant to Rick statements, but if we realize, Chinese are increasingly investing in innovation. The success of affordable phones has allowed a few companies end up blunting from the competition. With an increasingly saturated market is not worth having a good price, but you have to know yourself apart from the competition.
Many Chinese companies have achieved a meteoric rise thanks to smartphones, and are aware that all they have achieved what may be lost if not make the right investments. What are the fruits of that investment?
Huawei knuckles mode
Huawei is one of the manufacturers who Android fastest growing in recent years. The company invests both own processors and software equally, with features such as the knuckles mode.
This feature came with the Huawei P8, but have gradually been extending to more terminals. This technology is able to detect when you 're touching the screen with his knuckles instead of fingers for quick action. For example, if we double tap with his knuckles on the phone screen shows a screen shot, while we can also open applications by gestures with the knuckle.
The side edges of ZTE
ZTE is another Chinese manufacturer that despite not having experienced the same growth as Huawei, is also quite competitive. Nubia under the brand, this manufacturer has innovated in the market with its FIT (frame interaction technology) technology which allows us to make gestures to the side framework to enhance the experience of using the device.
Thus, according to the gestures we make on the screen we can change application, clear the memory, take screenshots or mode to a hand, among other possibilities.
Smart watches with a traditional touch
Elephone is a manufacturer who until recently was a complete stranger, but gradually grows. In the race manufacturers dominate the market for wearables, so far they have dominated SmartBand while smart watches have not had the expected success.
The main causes of low interest watches are usually scarce autonomies together at a very high price. Elephone has entered this market with Elephone W2, a watch that while at first glance seems a traditional watch out for intelligent functions also have a battery and fairly attractive price.
Enormous capacity batteries
We've said it a hundred times and today we continue to reaffirm one of the biggest drags on current smartphones is the battery, which many times we just give in a hurry now. Major manufacturers often include batteries at its terminals that are around 3.000mAh, an amount that could improve significantly.
On the other hand, many Chinese manufacturers are putting the batteries with giant batteries reach double or even triple the autonomy of Western smartphones. It is true that such phones are not particularly fine, but just worthwhile.
Readers of rear tracks
Fingerprint readers are one of the latest market innovations. Coinciding with the arrival of mobile payments, have well protected mobile can be crucial. While manufacturers like Apple or Samsung have decided to integrate the fingerprint reader on the front, Chinese manufacturers have popularized a more comfortable and natural position.
This position is the back, if it is true that as HTC was the first company to bet on this position with the HTC One Max, Chinese manufacturers are the ones who have extended their use in this position, being Huawei clear example with its Mate 7, the we would consider as the first Android with a fingerprint reader quality.
Tablets with dual operating system
Android is a great system for mobile devices, but with respect to tablets not all users are comfortable. On the other side of comparative we find Windows, a much more mature and with much more experience operating system.
Both systems have their strengths, but also its shortcomings. Chinese manufacturers have shown us that it is not worth choosing which of the two is better when you can have both operating systems on the same tablet. What you need applications in Android? You use Android What now need to use a PC program? Then we switched to Windows in the same tablet.
New materials manufacturing
The market for high-end phones is increasingly demanding. While a few years ago some companies highlighted by a good processor, good camera or good building materials, today when we spend our money we ask or demand to have the best of the best.
With respect to construction quality, Chinese phones have always been a perfect example of bad design and materials that nothing be left feeling premium. Over the years, many Chinese manufacturers have begun to improve their designs with high quality materials such as aluminum or glass.
These materials and lead time to market, while Chinese companies are coming forward with new building materials, given the novelty could characterize them as innovators. The guys OnePlus dared in the past with magnesium, very durable material that only remember I have seen on Microsoft Surface, while on the other hand, both OnePlus as Xiaomi have decided to submit variants of their star ceramic devices.
Ultra-fast charging thanks to low voltage pulses
While there are Chinese manufacturers who choose to integrate high - capacity batteries on their phones, others prefer to continue to invest in improving the capacity to such an extent that compensates us make loads few minutes instead of lugging true heavyweights.
Fast charging is true that it is not new, but even in this area as explored still possible to innovate. An example is us Oppo, a Chinese company that has created a system load low voltage pulses. This system allows us to charge the battery completely in just 15 minutes, a figure that makes fools of charging systems ra
Tablets Projector
Gradually mobile devices are becoming the main entertainment center with respect to multimedia. In these devices we see pictures, listen to music and we are seeing more shows and movies streaming. At the individual level are the perfect device to consume multimedia content, but when we see a series or movie with others begins to waver.
Integrated projectors are a great feature that allows us to have our own cinema wherever we go. While it was Samsung with the Galaxy Beam of the first companies to dare, who really is putting efforts to bring the projectors Android is ZTE, large Chinese manufacturer that aims to reinvent the concept of multimedia tablet devices like ZTE SPRO plus.
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