Why Samsung gets the iPhone in their ads?

In our country it is not allowed to attack directly against other brands in ads giving the name, but in other countries if it can be done, and thanks to the Internet we can see these spot. Companies like Samsung one hair is not cut when getting directly with Apple and its products when it comes to promoting their own, but what are your reasons?

It seems that among the plans of Samsung is not to change the way they make announcements, at least not in the short term future. The South Korean company continues to advertisements in which, instead of highlighting the characteristics of their products to attract the attention of potential customers, prefer to devote more time to show the iPhone to try to discredit their owners to feel hurt and stupid, of form they prefer to move to Samsung.

Many people do not find meaning to this type of marketing, but some people have found the reason why Samsung continues to devote more seconds to show your ads to iPhone and laugh at their features to teach their own devices. We do not entertain more and let us tell these possible reasons for Samsung when making their advertising campaigns.

Samsung seek to keep current users of Galaxy

In one of his latest ads Samsung misrepresents the differences between the methods of load between the Galaxy S6 and iPhone 6. According to Rene Ritchie, one of the drafters of iMore, Samsung does not try to win iPhone owners, but They are desperate to keep the current owners of a Galaxy not to leave.

During most of the ads we see several iPhone owners struggling with Lightning or bases cables to connect the charging device, throwing a glass of water with the cable to turn off the alarm go ... And at the last moment, a user appears Edge placing your Galaxy S6 in wireless charging pad.

Obviously, seeing ads all thought that this pad have to work having previously plugged into an outlet, as with the iPhone cable, so the problems are the same. On the other hand, we must also take into account the need to put the smartphone in the right place to load properly on that wireless base, which could also give occasional headache for users.

Misrepresenting the differences between the Galaxy S6 and iPhone 6 when loaded, Samsung is not only trying to see that the owners of Apple's smartphone look stupid, they are also questioning somehow the intelligence of the public who sees the ad. And it is that today almost everyone knows how such bases wireless charging function.

So why Samsung makes these ads? Basically because they believe they will get the current owners of a Galaxy S6 feel better about themselves. The South Korean company believes that seeing these ads that users get a Galaxy laugh at those who have an iPhone and reducing the thoughts of a possible change to the Apple smartphone.

Apple continues to focus only on the iPhone in their ads

Meanwhile, as they say in iMore , Apple does not enter the cloth to see who is best or who discredits who in their advertising campaigns. So, the Cupertino are faithful and just show the iPhone in their ads, sometimes not even that.

We only need to see the iPhone launched last year by the company , which show various recorded with the iPhone camera videos to teach users the great quality he has, and its integrated features.

And you, why do you think that Samsung is lashing out at Apple in their ads? Do you think they get their goal with these marketing campaigns or would be better off showing the benefits of their devices?